Richard Snow's Analyst Perspectives

PBBI Provides Portrait of Customers through Predictive Analytics

Posted by Richard Snow on Apr 13, 2011 9:25:21 PM

Since last summer, Portrait Software has been part of the Pitney Bowes Business Insight (PBBI) subsidiary. Since the acquisition the combined teams have been putting together a comprehensive set of products to support data quality and customer interaction management. The suite includes the Portrait Self-Service Analytics, Miner, Uplift, Uplift Optimizer, Dialogue, Interaction Optimizer and Foundation modules. The first four provide insights to understand customer interactions and the other three support acting on those insights. Recently PBBI announced updates to both Miner version 6.0 and Uplift Optimizer.

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Topics: Predictive Analytics, Social Media, Customer Analytics, Customer Experience, Operational Performance Management (OPM), Business Analytics, Business Collaboration, Cloud Computing, Call Center, Contact Center, CRM, Customer Performance Management (CPM), Data Mining, Sales Performance Management (SPM)